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Speaking To a Million Readers One Person at a Time
Every day, millions of pieces of content go unread, unshared, and unfelt. Not because they’re poorly written, but because they’re written for everyone—which, in a roundabout way, means…
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Does Your Brand’s Success Depend on the Mind of a Machine?
How much someone trusts your brand or business might be decided before the first human interaction. Okay—well, that’s a bold statement. Let’s unpack this a little bit. I…
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The Surprising Truth Behind Our AI Search Satisfaction Levels
We’re trading precision for conversation, and we’re happier for it. Last month, I found myself deep in a Google rabbit hole, researching how to set up the perfect…
